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Today was notable for my almost suffering an attack of Boots Enclosure Syndrome. This is a syndrome which is isolated to Boots the Chemist in Cardiff. It comprises a feeling of heat followed by an overwhelming desire to get out of the store, if necessary though people and any other obstructions. The more prosaic among you would probably say this is just a simple case of common or garden claustrophobia. But, I should point out that this only occurs in the run up to Christmas.
When I was a very small child, in the days when you could park legally in the small streets behind M&S (in the same days that it usually had a much longer name) and usually find a parking space, I used to hate the store. I remember that I couldn’t see over the counters and it was always too bright and there was nothing engaging for me in the store. It was also the place when, bored and tired, I traipsed after my dad, staring without interest at the back of his trousers which was my level of vision. Up around and down I went with the wooden walls of the counters blocking all sight on both sides and moving material the only point of interest. When the material moved, I moved; when it stopped, I stopped. After some time of this labyrinthine wandering had passed and the material had stopped and so had I, the inhabitant of the trousers looked down at me at the same time as I looked up – and it wasn’t my dad. I can still remember the sense of utter isolation and betrayal mixed with guilt: a useful melange of emotions which I have experienced many times since, but for somewhat different reasons in somewhat different circumstances!
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Talking of taking: there was once a power cut in the centre of Cardiff where a local mains transformer or something blew up and Howells Store was plunged into darkness. This would not have fazed my mother for a moment as she had a sort of sixth sense when it came to navigating in, through and around shops in the city; no, it was the reaction of those people who found themselves in the store and in total moral vacuity. Apparently, when the darkness descended people just grabbed whatever was around them and stuffed it in all hiding places around their person. The staff in Howells had to station themselves at all the exits and check people as they left and (I hope) gently take back the property ‘stolen’. People who were there said that the stuff taken had nothing to do with what people actually wanted; it was just the proximity which was the operative factor. So one man was found with pockets filled with ladies knickers, and what, after all, would any man want with ladies knickers?
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So, why in a store which has formed the man who is writing now do I have these almost overwhelming impulses to get the hell out of there? The store has changed: the muted lighting has given way to the clarity of M&S intensity; the homely, rattling and pliable floorboards have been replaced by harsh, unyielding composite flooring, and the acres of stationery have been replaced by the garish shoddy of any old store – and the ceilings are lower and the heat higher and it’s just plain sense to get out of there when those automata Christmas shoppers have that single minded look in their unseeing eyes!
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I think it looks quite dramatic and pleasing; but do you know what it is?
I look forward to your guesses.
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